MICKEY MOUSE AND THE GANG REV UP FOR THE LATEST ACTION-PACKED RACING SERIES PREMIERING FRIDAY MARCH 24 ON DISNEY JUNIOR IN SOUTHEAST ASIA
Join the Mickey Mouse Roadster Racers Carnival across Malaysia in KL, Penang and Kota Bharu
Disney’s No. 1 star Mickey Mouse is taking his positivity and can-do spirit on the road in Disney Junior's latest animated series "Mickey and the Roadster Racers”. Premiering Friday March 24 at 2.30pm in Southeast Asia, the show for preschoolers follows Mickey and his friends Minnie, Pluto, Goofy, Daisy and Donald, on various car racing adventures.
Mickey and the gang, together with their distinctive cars which transform into roadster racers, go on adventures around the world and in their mini-metropolis, Hot Dog Hills. Off the racetrack, Minnie and Daisy run their own successful business as “Happy Helpers”, solving problems for anyone in need of a helping hand. Geared towards kids aged 2 to 7, the stories are designed to impart social and emotional lessons about friendship, teamwork, optimism and good sportsmanship.
In anticipation of the series launch, preschoolers across Southeast Asia will have a chance to earn their very own Roadster Racer’s license! From 13 March, parents can upload a photo of their child to the Disney Junior Asia Facebook page (https://www.facebook.com/DisneyJuniorAsia), and describe their child’s favorite Roadster Racer. The best entries will earn their Roadster Racer’s license and stand a chance to be featured on Disney Junior!
Families in Malaysia can also join the action at the “Disney Junior Mickey and the Roadster Racers Carnival”. This exciting interactive experience for kids and families will see a full scale, themed roving truck travel to three locations across Malaysia: Kuala Lumpur (15 to 26 March); Penang (29 March to 4 April) and Kota Bharu (6 to 8 April). Kids can ride, race and play to earn their Roadster Racer’s license, get up close with Mickey himself, and enjoy other fun racing activities!
“Mickey and the Roadster Racers” guest stars include television personality Jay Leno as the voice of announcer Billy Beagle, Tim Gunn (Project Runway) as Robbie Roberts, Gordon Ramsay (MasterChef) as Chef Oxley and NASCAR stars Jimmie Johnson and Danica Patrick as the voices of race car drivers Jiminy Johnson and Danni Sue respectively.
The Emmy-nominated creative talent behind the series includes Rob LaDuca as Executive Producer and Mark Seidenberg as Co-Executive Producer and Supervising Story Editor.
The series will also be available on Disney Channel from March 25 at 8:00 a.m. every day.